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ZOE

PANTIN

Welcome to my professional website! I am a recent graduate of Georgia College and State University with a BA in Mass Communication with a concentration in Strategic Communication and a minor in Rhetoric. With a strong passion for effective communication and storytelling, I am focused on building a career in Public Relations or Social Media Management. Throughout my studies and work experience, I have developed skills in media strategy, ethical communication, and campaign management, and I’m excited to apply my expertise to create impactful, innovative strategies. Please explore my work, and feel free to reach out for collaborations or opportunities.

FEATURED PROJECTS

This project analyzed various aspects of the Hershey brand, focusing on its history, marketing strategies, and consumer perceptions. We explored how Hershey evolved over the years and examined its presence across different media channels. By investigating the brand's strengths and weaknesses, we proposed innovative ideas for an effective media mix to enhance Hershey's market reach and audience engagement.

The press release highlighted the collaboration between Nike and Billie Eilish, showcasing their shared commitment to sustainability and bold, innovative design. It detailed how the collection combined Billie’s unique style with Nike’s performance-driven approach, emphasizing eco-friendly materials and a fresh perspective on fashion.

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